Customer Relationship Management Articles

Customer relationship management(CRM) is a widely-implemented strategy for managing a company’s interactions with customers, clients and sales prospects. It involves using technology to organize, automate, and synchronize business processes—principally sales activities, but also those for marketing, customer service, and technical support.

Einstein on Customer Service: E2=MC2

The key to optimal success comes in exceeding your customers' expectations. How well you manage expectations spells the difference between leading the field & fielding leftovers. Here's the perfect Formula for Business Success....

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The Clock Starts Ticking - How Not to Clock Out with Waiting Customers

I will make this quick. I know you are busy. We are a very impatient nation. It's a nation that gets antsy after 20 seconds on hold on the telephone and 3 minutes max in a line. A nation that wants everything so fast we purchase our meals at drive through restaurants....

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Establishing a Customer Loyalty Program

A lot of companies nowadays are coming up with various customer loyalty programs to ensure bigger profits for their companies. This may seem to be quite a worn idea already for a customer loyalty program but people, no matter how wealthy they are, actually enjoy getting freebies....

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How to Build a Customer Focused Business

You can have the best products but unless you are a customer focused business it counts for nothing. So what can you do to build a business which focuses on the customer, and not your business?...

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Customer Loyalty - The Key to Business Success

Talk to many business people about customer service and the majority of them will say they are aiming to have ‘satisfied' customers. What we all should be seeking is to have loyal customers. But how can you turn a satisfied customer into a loyal one?...

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How Selling is Like Romance: Why Nurture Marketing Beats Cold Calling Any Day!

Nurture marketing, the art of keeping your relationship with prospects and clients vibrant and alive can be a rich source of revenue and referrals. Sadly, most folks who sell, business owners, entrepreneurs and salespeople spend far more time going on the "blind dates" of cold calling than they do...

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Vital Reasons for Improving Customer Relationship Right Now

Improving customer relationship is the need of the hour for both the land based as well as online businesses. Unless the customer is continuously on a high while buying your goods and services, you can't expect them to be loyal or stick around with you....

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How You Could Go About Improving Customer Relationship Right Away

When you are thinking of improving customer relationship, you should stay focused on your customer always and it is a continuous process. You cannot rest a second and be satisfied if your sales are up as sooner or later your most loyal customers can move elsewhere....

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